New Play surfaces showcase your most exciting content Now you can design for different audiences by simply creating a base listing, then overriding specific elements. All these new tools mean managing more listings, so we’re launching store listing groups to streamline the process.These will allow you to serve custom listings to users coming from specific ads on AdMob and YouTube so you can create a more seamless user experience from Google Ads to Google Play. Soon, we’ll launch custom store listings for Google Ads App campaign ad groups.
Now, in addition to tailoring by country and pre-registration status, you can also customize your listing for inactive users, highlighting why they should give your app or game another chance. Last year, we gave every title the ability to create at least 50 custom store listings.
These updates can help you craft better and more personalized content to drive more audience growth. More store listing enhancements designed to drive growthĪttracting users is the foundation of any app business, and it all starts with your store listing.
